| Workshop on personal branding |
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Workshop on personal branding was organised on September 30,
2022. The resource person was Mr. Mrigank Sharma, Lead Experiential Marketing:
MG Motor, India. Mr. Sharma said that Personal branding is the process of
clarifying the qualities that differentiate one from the rest, a personal brand
is an expression of who you are, what you do and why you need an engaging.
Mr. Mrigank explained with the help of various real life stories that Personal Branding is how one packages oneself and communicates unique skills and the value one brings to an organisation. Strategically building the brand and taking control of it will effectively position the person as an authority in his/her domain as a person of influence. A strong brand will open massive opportunities, ultimately resulting in career acceleration.
In the end he stressed that creating a personal brand can be difficult but knowing where to start can lead one in the right direction. He said that everyone must: Be Humble Be Consistent Be Clear
Mr. Mrigank responded with enthusiasm to the numerous questions posed by the students during the final Q&A session. |
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