IIIM organized a Faculty Development Programme (FDP) on Research Methodology on July, 16, 2016 on the topic ‘Importance of Data Analysis in Research”. Dr. N. K Gupta, Professor, Indian Institute of Management (IIM) Lucknow, Noida campus, was the resource person.

In a very lucid manner Prof.Gupta introduced the participants to the basic aspects of research, its importance and characteristics. He took the faculty through the steps in carrying out effective research and expressed that quality research is an outcome of commitment, dedication and hardwork.

The session was comprehensive but concise and dealt with coverage, ranging from Hypothesis framing, variable identification, literature review, data collection, sampling and analysis to thesis writing.

The focus however was on Analysis of data and particularly Multivariate Analysis. Dr. Gupta summarized about the various tests to be adopted for qualitative & quantitative data where a chi-square test would apply and where t-test or z-test or correlation should be used. He also brought out the differences between various scales and described them with examples.

The participants raised their queries and Prof.Gupta very patiently & effectively replied. It was an enriching session for all and particularly for those pursuing their doctoral research.



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