E-workshop on Idea Generation

A day long workshop on idea generation was organized on August 13, 2016, resource person for same was Mr. Dilnawaz Khan, Manager Business Development and Program Coordinator of Startup Oasis, a Jaipur based technology business incubator which is a joint initiative between RIICO & CIIE – IIM A.

The e-workshop was centered on idea generation, assessing the feasibility, developing a business plan, obtaining finance, marketing the product/service, and other resources required to start a business.

The workshop was an eye-opener to the most significant aspect of a successful enterprise, “Ideas”. Mr. Khan stimulated student participation by inviting their viewpoints on various facts related to entrepreneurship. He enthralled the audience by emphasizing on facts that contradicted conventional thinking. Through many live examples he clearly highlighted that an idea which can generate extraordinary word of mouth by offering enormous customer delight is the one that sells the best.

Mr. Dilnawaz urged the students to be a “Trend setter” and not a “Trend follower” by stressing on the harsh fact “Trends means ends”. He aroused interest when he stated that the longer one stayed in the system; the harder it was to break away from it and that this very system could kill the entrepreneur within us. Revealing the greatest gratification of being an entrepreneur, his inspiring and highly motivating words, “Life is all about maximizing assets. It's not the money but the experience that matters and enriches your life. Every step of an entrepreneur's journey is self-discovery and self-actualization” left the audience spellbound giving a new dimension to their thoughts.

The workshop provided students an opportunity to broaden and hone their skills and equipped them to make a viable business plan in the future.





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