Workshop on ‘The India Brand- Role of the India Brand Equity Foundation’

International School of Informatics & Management, Jaipur organized a day long workshop on “The India Brand- Role of the India Brand Equity Foundation”, on September 3, 2007

The resource person for this highly enriching session was Mr. Jayant Bhuyan, Chief Executive Officer, India Brand Equity foundation and Deputy Director General, Confederation of Indian Industry, New Delhi.

Sir initiated his session with a film on ‘Experience India’, to elucidate the audience about the discovering growth, talent, market and opportunity in India.

Mr. Jayant Bhuyan emphasized on growing investment potential and promising opportunities in India.

Mr. Bhuyan demonstrated the concept of Indian Brand with a help of two small movies on New India and Fastest Growing Free Market Democracy to clarify the significance and need of branding India.

He concluded session with symbolizing India in the 21 century … rising to challenges, tirelessly striving and transcending new frontiers. India- an idea unbound… a bird without a cage… its only canvas is the sky… limitless and expanding.